PAPER: Augmented Co-Creation: Using Artificial Intelligence and Neural Network Algorithms to Support Design Collaboration

Professor Stephen Masiclat was the corresponding author for a paper published in "Proceedings of the Design Management Institute," 2016

STUDY: Utilizing Artificial Neural Network algorithms (ANNs) to develop a model of effective ad curation

Associate professor of advertising Beth Egan and professor of television, radio and film Fiona Chew researched viewership decline during commercial breaks

STUDY: The Interactive Effects of Campaign Sponsors and 'Myths and Facts' Message Variations on Correcting Misconceptions about Vaping and Preventing E-cigarette Use Among Young Adults

Associate professor of public relations Joon Soo Lim conducts a study on messaging and vaping prevention among young adults

STUDY: Mindfulness-based interventions for managing professional stress and burnout

Research assistant professor Mark Costa researches the benefits and challenges associated with mindfulness-based interventions

A keyword-based strategy for content management

Steve Masiclat (with Lee Buttolph) authored a white paper on this subject. They were assisted by Professor Masiclat’s students in ICC 689, who created an integrated strategic plan that proved the method involved.

Strategic social media use in public relations

The relationship between food, eating and body image

Understanding and improving consent issues on college campuses

Corporate social responsibility

Social media and terrorism

Sport, media and gender